Get glossy vibrant hair with Joico’s LumiShine

As part of The Emmy Award’s official beauty routines, we were treated to Lumishine by Joico, their new gloss formula that brings vibrancy and shine to your hair for a long lasting, fade resistant color. Just like the celebs donning the red carpet, we left the Andy Lecompte Salon in West Hollywood with blonder shinier locks thanks to Joico’s Celebrity Colorist, Denis de Souza and his haircare … Continue reading Get glossy vibrant hair with Joico’s LumiShine

Joico Brings the Heat to Summer Styles‏

Sombre.  No it’s not the latest dance craze from Cuba or the new Los Angeles workout groove. Sombre is this summer’s hair color trend according to Joico’s celebrity colorist Denis de Souza. I had the pleasure of meeting him at the very swanky Joico party at the Sunset Marquis Hotel bungalows. After enjoying the delicious Instant Refresh cocktail, while sitting in the garden under white lights … Continue reading Joico Brings the Heat to Summer Styles‏