Shiseido launches new Vita-Clear Sunscreen with a farm brunch celebration

As part of the Urban Environment Collection, fan-favorite Shiseido launched their new Urban Environment Vita-Clear Sunscreen SPF 42, which absorbs quickly and is clear, smells great, and is water resistant for 40 minutes – perfect for active lifestyles or those who spend time poolside or beachfront. 

Our personal favorite Urban Environment Sun Dual Care Sunscreen SPF 42 offers fresh moisture and hyaluronic acid but we are also huge fans of the Clear Sunscreen Stick SPF 50+ and Ultimate Sun Protector Lotion SPF 50.

Say goodbye to sun spots and hello to glowing skin with Shiseido’s new lightweight and invisible daily sunscreen that protects skin from UV rays while visibly brightening skin with Vitamin C! (Photo credit: Jen Johnson | @jenjphoto)

Just in time for sunny spring and summer weather, it’s essential to protect your skin daily from harmful sun rays causing wrinkles, early aging sun spots, and even cancer. Shiseido makes it easy to target all with their cutting-edge technology. 

Photo credit: Jen Johnson | @jenjphoto

Sun Dual Care™ combines skincare and suncare benefits to delivers effective protection while treating the skin from within. 

The highly effective formula includes:

  • Vitamin C Ethyl (Ethyl Ascorbic Acid): Vitamin C derivative helps treat and prevent sun spots while leaving skin visibly brighter
  • Hyaluronic Acid: delivers, attracts, and retains intense moisture
  • Spirulina Essence: converts UV into beneficial greenish visible light
  • Hypotaurine: inhibits oxidation of skin caused by blue light

This reef-friendly sunscreen is free of oxybenzone and octinoxate.

In two weeks:

  • Skin appears visibly brighter
  • Skin appears visibly smoother
  • Appearance of pores is visibly softened

At Underwood Family Farms in Moorpark above Malibu, guests were treated to a family-style farm-to-table healthy brunch hosted by Food Expert Jenn Harris of the Los Angeles Times Food Section where she shared her citrus salsa recipe. 

Photo credit: Jen Johnson | @jenjphoto

Guests were whisked from their homes in private Blacklane cars to ensure a stress-free afternoon. On the farm, attendees rode the tractor to various locations to pick veggies and citrus produce to take home – like carrots, beets, lettuce, kale, and onions. We also loved petting the farm animals and picking tulips to brighten our homes. Gifts taken home included many Shiseido suncare products along with Shiseido favorites for makeup and skincare. Guests could take home personalized custom citrus squeezers and festive-colored straw hats to protect skin while in the garden and brunch table. 

Protect your skin with Shiseido suncare!

For more photos and videos of this Shiseido Sunday Funday, check out the @lalascoop


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