Kith Treats (The Original Cereal Soft Serve) is the first retail store to open at the new Malibu Cross Creek Ranch

Kith Treats opened in Malibu on July 4th in Malibu’s brand new Cross Creek Ranch, the first outpost to open in this luxe outdoor shopping and dining plaza.

Kith Treats bar (like its secret Beverly Hills location we discovered on a 90210 walking food tour) opened within the newest Kith retail store for high-end sneakers and apparel. For the next 3 months, you can order the special “Nobu” ice cream blend featuring Nobu’s signature Soba Cha Brownie with Kith Treats signature vanilla ice cream, Kariot hazelnut cream cereal, brownie chunks, toffee crunch, sweet Kuromitsu syrup and a savory blend of Soba Cha, dry miso and Maldon salt.

Nobu’s signature Soba Cha Brownie with Kith Treats signature vanilla ice cream, Kariot hazelnut cream cereal, brownie chunks, toffee crunch, sweet Kuromitsu syrup and a savory blend of Soba Cha, dry miso and Maldon salt.

For those who are familiar with this New York City brand, sweet treat lovers can build their own ice cream swirl, milkshake, or waffle cone with an amazing selection of your favorite cereals and candies. The owner is living out his childhood dream to create an ice cream bar with cereal because he wasn’t allowed to eat sweets as a kid and he had to go watch cartoons and binge cereal with friends.

The Dos Mil by artist Futura created with soft serve vanilla ice cream swirled with Corn Flakes, Cocoa Pebbles, Chocolate Covered Raisins, and Coconut Flakes.

Check out the Malibu menu or choose 2 fix-ins to make your dream medley. Try one of their other Signature Ice Cream blends in Malibu like The Dos Mil by artist Futura with soft serve vanilla ice cream swirled with Corn Flakes, Cocoa Pebbles, Chocolate Covered Raisins, and Coconut Flakes.

Run don’t walk to the long line. We recommend going midweek to avoid wait time. And in perfect LA fashion, there is a secret door for VIP and celebrity guests to enter and leave with their perfect ice cream treat.