Colgate Optic White Pre-Golden Globes Beauty Lounge Pampers Away

get-attachment-12.aspx — Former DWTS pals Chelsea Kane and Karina Smirnoff caught up at the Colgate Optic White Beauty Bar at the Selma House in LA over the weekend. (Photo credit: Alex Wyman from AP / Invision Images)

The Colgate Optic White Beauty Bar at the Chateau Marmont’s Selma House was an essential Pre-Golden Globes spot to be during the day Friday, January 9, and Saturday, Janurary 10. Stars and media guests were pampered with luxe treatments from hair services, manicures, chair massages, makeup touch-ups and VIP gifting. It was the perfect place to play and connect on a cold, rainy LA Saturday.

get-attachment-11.aspx — Christina Milian and Adrienne Bailon were all smiles as they attended the Colgate Optic White Beauty Bar sponsored by Rowenta and Priv at the Selma House in LA on Saturday. (Photo credit: Alex Wyman from AP / Invision Images)

We ran into many of our social media friends and spotted beauty cutie actress Christina Milian and met football star Terrence Owens. Audrina Patridge, Ross Matthews, Cheryl Burke, Jennie Garth, Jax Taylor, Scheana Marie, Aviva Drescher, Karrueche Tran, Adrienne Bailon, Chelsea Kane, Gilles Marini, and Roxy Sowlaty were just some of the fun peeps in attendance.

get-attachment-9.aspx — Aviva Drescher was all smiles as she learned more about Naturade products at the Colgate Optic White Beauty Bar sponsored by Rowenta and Priv at the Selma House on Friday in LA. (Photo credit: Alex Wyman – AP Images)

Sponsored by Rowenta hair care products and Priv, the Beauty and Wellness On Demand App, where professional beauty and fitness services come to you, my LaLaScoop cohort and I enjoyed hair styling, nail art, photo fun, massages, champagne with Chloe’s Soft Serve Fruit Pops and a gift bag filled with fun goodies like Colgate’s plethora of new whitening products.

get-attachment-8.aspx — Audrina Partridge at the Colgate Optic White Beauty Bar sponsored by Rowenta and Priv at the Selma House on Friday. (Photo credit: Alex Wyman – AP Images)

Some of our favorite new product discoveries in the lounge include the perfect on-the-go tea infuser canteen with a removable strainer by Rove Living as well as their cold drink leak-proof bottle that allows for infusion. Perfect for adding fruit or mint in the middle or other tasty treats to spice up your daily water intake!

get-attachment-10.aspx — Cheryl Burke showed her love for Rove at the Colgate Optic White Beauty Bar sponsored by Rowenta and Priv at the Selma House in LA on Friday. (Photo credit: Alex Wyman – AP Images)

We learned about the vegan smart all-in-one nutritional shake called Naturade, a dietary plant based supplement. We enjoyed trying on colorful rings and bracelets from Tuleste that also included dainty gold hair bands and rose gold edgy cuffs. We felt like 35mmclothing was a play on our LaLaScoop site as their Tees and comfy sweatshirts showcased LA scenes and slogans we would live in.